As I had mentioned in my previous blog, I have had the pleasure of working with some wonderful indie makers including Vioree Brandon from Divine Nail Lacquer, Meke Titi from Domani Color Artisan Nail Glaze, Symantha Onyechi from OOO Nail Lacquer, Chelsea McDonnel from Pretty and Polished and Sacha Junique from Jior Coutour. One thing these women have in common besides beautiful polish is they are great examples that women can do anything we put our minds too. These ladies show that we are capable, creative, intelligent, powerful, and independent, I could go on and on but I’m sure you get the picture. Even through their trials and tribulations I’m sure these women endure in their business, I’m also sure it’s also very rewarding.
In this blog, I celebrate these women for reasons I stated above and because these are the women took a chance on little ole me. In this big sea of talented manicurists both professional and hobbyists alike, they allowed me the awesome opportunity to swatch their polishes. If you’re not familiar with what that is or what it means, let me break it down for you. Polish swatches are just like paint swatches you find in the store. When you’re ready to paint your living room or bathroom, you visit Home Depot, head to the paint section and find a vast array of paint swatches in a multitude of colors, shades, finishes and brands. After spending what seems like an eternity, you decide on the Log Cabin by Behr in a semi-gloss finish. Why? Because the swatch you looked at perfectly captured that color you wanted for your accent wall. The swatch is important because without it you could have gone home only to find you hated the color and it just wasn’t what you wanted. It’s the exact same concept with polish. Polish makers look for someone that can capture the polishes color/finish with clear pictures and good lighting that will be appealing to customers and hopefully lead to a sale. Makers use these photo swatches all over social media and their company websites as a marketing tool. It’s our ‘job’ as the swatcher to provide just that and it is a big responsibility. It’s a responsibility I don’t take lightly and I am truly honored, humbled and grateful for the opportunity they have afforded me.
Since working with these companies and the ladies behind the polish, I have built relationships and they have given me all the more push and drive to pursue my own dreams.
In future blogs, I will have my interview with these women about their brands, so stay tuned…
Well that’s all for now!